Hi, I’m Sam — Melbourne’s AI Search Specialist

I hold a Master of Marketing from La Trobe University and have 3 years of experience across SEO, social media, GA4 analytics, influencer marketing, and AI automation. I’ve worked with businesses in Melbourne and internationally to grow their digital presence using both traditional and AI-powered strategies.

Over 35% of searches now show AI-generated answers before traditional results. The businesses cited in those answers capture high-intent customers who are ready to buy. I help Melbourne SMBs get on the right side of that shift — moving from invisible to recommended.

I understand the Melbourne market, local competitors, and local business owners. When I audit your AI visibility, I compare you to your actual Melbourne competitors — not generic benchmarks.

Skills & Tools

• AEO & GEO (Answer & Generative Engine Optimisation)

• SEO & Technical SEO

• GA4 Analytics

• Social Media Marketing

• AI Automation (n8n, Claude)

• Influencer Marketing

Master of Marketing — La Trobe University | Semrush Certified | Melbourne-based